Tag Archive for: inbound marketing

How Much Time and Money Should be Spent on PPC Ads (Pay Per Click)?

Many business owners think pay per click (PPC) ads are the be-all,…

Increase Your Sales Leads by Blogging Regularly

All too often, companies wake up one morning and decide they're going to start blogging on whatever topic they are experts in. They write a blog post. Then they forget about their blog almost as fast as it was created.

That's sad, since blogging is one of the best ways to increase sales leads through your website. Take a recent study, conducted by inbound marketing leader HubSpot, which shows the effect that blogging has on sales leads. See the graph below: