You have an idea where you want your business to go in the next few months and years. Perhaps, you want to grow your audience, or better define your audience to ensure a more engaged group of site visitors and higher sales. Whatever the goal, our team of B+C digital marketing experts is available to consult on the best practices for growing your business’s digital footprint.
Through our proprietary Digital Media SWOT™ process, B+C helps businesses of all sizes and stripes discover more about their current and prospective customer bases, the appeal of their brand messaging, potential digital audience size and reach, and optimal engagement for better sales.
Marketing Consulting Services
- Digital Media SWOT™ – Digital Marketing Audit
- SocialSpark™ – Social Media for New Brands
- Growth Hack Strategies
- Digital Audience Development
- Personal Brand Consulting
More about our Digital Media SWOT™
Many digital marketing agencies will jump right into certain services – e.g. paid advertising and SEO campaigns – without really knowing who must be targeted, what that audience size and reach looks like, and what the best allocation of the budget is. From Boucher + Co.’s experience, that approach does not work well.
A better alternative is to get an extremely clear picture of the digital landscape, and know the audience, budget, expectations, and challenges that will present themselves, prior to beginning a long-term campaign. Boucher + Co. has developed our proprietary Digital Media SWOT™ process to help us generate this big picture, strategic view of a client’s marketing needs.
The Digital Media SWOT™ consists of several client interviews, a detailed analysis of current and proposed marketing activities, expected results, and anticipated challenges, and takes place prior to the beginning of select long-term marketing campaigns.