OTT/CTV Advertising
Connected TV (CTV) is the future of broadcast, streaming, and television advertising. Let’s bring it to your business.
B+C is acutely aware of the changing television landscape. Traditional linear TV advertising can be costly without direct, trackable ROI. The future of television and video advertising is OTT/CTV (Connected TV), the next generation of broadcast/streaming advertising.
OTT/CTV offers many benefits including but not limited to reduced CPMs, robust targeting, full access to demographics, an array of placement/channel/media selection, and more. If you want to track who saw your ad via streaming apps, television, and more, OTT/CTV may be a perfect fit for you.
Working closely with our state-of-the-art technology partners, B+C provides OTT/CTV services to clients of all sizes, catering to a wide variety of budgets.