Entries by Gerard Boucher

When Building Your Web Site, Make the “Contact Us” Simple

All too often, webmasters create their web site without a simple and fast means for making contact with their visitors. This simple error should not be overlooked in any circumstance. Not all contact options are created equal. Depending on the type of web site, different contact options should be considered. Businesses might want to include […]

Avoid Creating a Flashy Web Site at All Costs

While you can catch your viewers’ eyes with bright colors, ‘artsy’ design schemes, and lots of images, these become overwhelming and send potential customers elsewhere. I previously discussed that simple and user-friendly designs often keep your potential customers on your site for longer periods of time than bright, clashing colors and flashing banners. In this post, […]

Business Owners: Avoid Leaving Your Web Site Untouched

On the Web, brand recognition will only go so far. The phrase “if you build it, they will come” doesn’t apply to your web site. If you launch your organization’s web site, yet neglect it in the months following a successful launch, you’ll find it difficult to maintain a steady flow of traffic to your […]

Simple Websites for Mobility’s Sake!

With the evolution of technology, the Internet has become increasingly mobile, and therefore has become an essential tool for a variety of on-the-go individuals. The smart phone has evolved into a mini-computer. Used for everything from checking the latest news, stock performances, games’ scores, to ordering dinner, monitoring the house, and even setting up the […]

The Future of the Internet

The Internet sought to provide ease of access to a plethora of information. It did just that. Hundreds of billions of webpages later, it’s clear we live an easier life in many ways. What isn’t clear, however, is where the Internet is heading in the future. With the year coming to an end, we’d like […]